Seventeencom Partners with Mulu for Social ECommerce Program

first_imgHearst Digital Media partnered with Mulu to launch a social giving e-commerce program on Seventeen.com. The initiative will aid Hearst’s e-commerce strategy, allowing the website’s visitors to directly purchase products personalized according to viewed content. The shopping recommendations, which appear in a “muluBox” widget at the bottom of the web page, will bring the visitor directly to the original website of the product for easier and faster shopping. Hearst plans to introduce the gadget on several of its other sites in the coming months. Additionally, the program allows Seventeen.com to appoint its affiliate earnings towards a chosen cause from products purchased in the muluBox; proceeds support the site’s selected cause, STOMP Out Bullying, an anti-bullying and cyber-bulling program. The Mulu widget is spread throughout Seventeen’s website, and will alter its featured products according to the content of the video, slideshow or article being viewed. “Shop Now in support of STOMP Out Bullying” is read directly above the gadget to inform shoppers of the site’s designated cause. Visitors can also circulate the cause by sharing the muluBox on their own personal blog pages. More on this topic Hearst Launches Widgets for Seventeen ELLE Launches Social Commerce On Facebook Hearst Magazines Digital Media Announces Staff Changes Flipboard Transitions from Curation to Commerce with New Shopping Catalogues Hearst to Close CosmoGirl! Hearst and Meebo Establish Digital PartnershipJust In BabyCenter Sold to Ziff Davis Parent J2 Media | News & Notes TIME Names New Sales, Marketing Leads | People on the Move The Atlantic Names New Global Marketing Head | People on the Move Shanker Out, Litterick In as CEO of EnsembleIQ This Just In: Magazines Are Not TV Networks Editor & Publisher Magazine Sold to Digital Media ConsultantPowered by The affiliation ideally creates a three-tiered advantage: increased shopping on Seventeen’s web pages, boosting Mulu’s idea of charity-based affiliate marketing to other brands and supporting the anti-bullying advocacy.According to Mulu’s website, online retailers pay 5 to 20 percent for referred sales. “Offering our consumers the ability to browse the products they love as well as shop the pages of our sites is an important strategic imperative for 2012 and beyond,” Grant Whitmore, vice president of Hearst Digital Media, said in a statement.last_img read more

Super blood wolf moon next up in super year for eclipses

first_img 12 Photos Tags Share your voice Mars, space soldiers and NASA’s big party: The biggest… Finally, January’s full moon is nicknamed the “wolf moon,” because cultures in the Northern Hemisphere used to sit around during the long winter nights and hear howling wolves outside.Put them all together and you get a “super blood wolf moon” that will be viewable for about an hour in the western hemisphere late Jan. 20 or the early morning hours of Jan. 21 in western Europe.And that’s just the start. Four more eclipses are set to happen in 2019, including the big show in South America this July. We’ll have more details on how to view these events as they approach.This post first published on Jan. 2 and will be updated as the various eclipses near.  Sci-Tech 5:33 21 Photos Solar eclipse 2017: Here’s what people saw For eclipse fans in the Americas and western Europe, January also brings the last opportunity to see a total lunar eclipse until 2021. This cool celestial event occurs when the sun, Earth and moon are all in a line, casting the shadow of the Earth on to the moon and giving it a reddish tint — hence the term “blood moon.”When this happens on the evening of Jan. 20 in the western hemisphere, the moon will also be near its closest approach to Earth, making it appear the slightest bit larger in the sky. This is a fairly regular occurrence we call a supermoon.  A NASA image of a “blood moon” blushing red. NASA For sky watchers in parts of north Asia, the new year will begin with the moon taking a “bite” out of the sun a few weeks before the rest of us are treated to the spooky-sounding conjunction of celestial events known as a “super blood wolf moon.”Altogether there will six eclipses observable from planet Earth in 2019, including a total solar eclipse over parts of the Pacific, Chile and Argentina on July 2 like the one that wowed multitudes across the US in the summer of 2017.But there’s also a partial solar eclipse coming up this weekend, on Jan. 6. While much less dramatic than the spectacular sight of a total eclipse, the moon will partially cover the sun for up to a minute and 43 seconds. Observing this, however, will require special protective solar eclipse eyewear that can be purchased online. Remember, looking at the sun without such protection is, of course, very dangerous. To see the eclipse, you’ll also need to be in Japan, Korea or just the right part of Siberia, northeast China, Mongolia or Alaska’s Aleutian Islands.  NASA turns 60: The space agency has taken humanity farther than anyone else, and it has plans to go further.Taking It to Extremes: Mix insane situations — erupting volcanoes, nuclear meltdowns, 30-foot waves — with everyday tech. Here’s what happens. Now playing: Watch this: Comments Shots of the super blue blood moon worth waking up early for 2 Spacelast_img read more

Google reportedly scored tax breaks using secret shell companies

first_imgGoogle headquarters in Mountain View, California.  Stephen Shankland/CNET Google used shell companies and subsidiaries to hide its involvement in expansion plans that yielded millions of dollars in tax breaks, according to a report by The Washington Post on Friday, casting light on how tech companies cut deals with local governments. When the search giant planned to build a data center in Midlothian, Texas, Google used a subsidiary called Sharka LLC, The Post reported. Other subsidiaries Google set up for development projects include Jet Stream LLC and Questa LLC. Google also extensively uses non-disclosure agreements with officials, The Post said. In the case of the Texas data center, Google was seeking a decade of tax breaks, but Midlothian’s head of economic development was barred from disclosing Google’s involvement in the project, the report said. The size of deals between local governments and tech companies was thrust into the spotlight Thursday after Amazon dropped a bombshell announcement: It was no longer going forward with plans to build a massive second headquarters in New York City. The withdrawal followed intense opposition from local politicians and union groups, fueled in part by the tax breaks the city gave the e-commerce giant.Deal-making is crucial for Google as it revs up expansion. Earlier this week, CEO Sundar Pichai said the search giant is investing $13 billion in data centers and offices around the country, mostly in the Midwest, East Coast and South. That includes new and expanded data centers in Ohio, Nebraska, Oklahoma, South Carolina and Texas. New and expanded office locations include sites in Virginia, Georgia and Chicago.In California, Google is building a giant campus in San Jose, about 15 miles from the company’s headquarters in Mountain View. The new San Jose outpost will be Google’s second-largest campus. Partnership for Working Families, which obtained the Google records and shared them with The Post, has sued the city of San Jose over its negotiations with Google. The advocacy group didn’t respond to a request for comment. A Google spokeswoman called its tactics “standard industry practices.” At the early stages of deals, companies often strive to keep negotiations quiet because they don’t want to tip off competitors or announce their plans prematurely. But some critics have pointed to the secrecy as detrimental to local communities, which sometimes can’t protest until it’s too late.”We believe public dialogue is vital to the process of building new sites and offices, so we actively engage with community members and elected officials in the places we call home,” the Google spokeswoman said in a statement. “Of course, when we enter new communities we use common industry practices and work with municipalities to follow their required procedures.”Still, tamping down concerns from local communities will be an ongoing battle for tech giants, as Silicon Valley faces more scrutiny than ever over its scale and influence. On Friday, Google tried to highlight some of the benefits of its expansion. The company said Google’s data centers create $1.3 billion in economic activity, $750 million in labor income, and 11,000 jobs throughout the US in a single year. Google Alphabet Inc. 4 Comments Tags Tech Industry Share your voicelast_img read more

BSE closes points 10133 down on Jan 14

New Delhi, Jan 14 (ANI): Trading at the Bombay Stock Exchange today closed 101.33 points down to stand at 21,032.88. At the National Stock Exchange the Nifty closed 30.90 points down to stand at 6,241.85. Cummins India and CESC were among the top gainers of Group A with an increase of 4.03% and 3.66% along with Adani Enterprises Ltd. and Mcleod Russel with an increase of 3.48% and 3.01% respectively, while the top losers of Group A include Dish TV India and Zee Entertainment Enterprises Ltd. with a decrease of 4.72% and 3.81% along with MCX and Mphasis with a decrease of 3.45% and 3.03% at the close of the markets. The Auto sector is down 40.06 points at 11,997.16 while the banking sector is down 82.78 points at 12,520.32 and the realty sector is down 17.84 points at 1,339.61. The Indian currency is down 0.02% at Rs 61.51 per dollar. read more

State government drawing up schemes to promote renewable energy Mamata

first_imgKolkata: The state government is going to promote solar power and renewable energy in a big way, announced Chief Minister Mamata Banerjee on National Renewable Day.On the occasion, she tweeted: “Today is #NationalRenewableEnergyDay. Our State Govt is drawing up major schemes for the promotion of solar power & other sources of renewable energy like tidal power in #Bangla… One such scheme is “Aaloshree” under which roofs of all government offices & schools are being fitted with solar panels. #NationalRenewableEnergyDay.” Also Read – Rain batters Kolkata, cripples normal lifeThe use of solar power will not only bring down the electricity bills in state-run offices and institutions but also help to conserve energy. In New Town, many state and central government offices are being run on solar power. Green buildings that have come up in different locations in New Town and Kolkata, use solar power and are given additional Floor Area Ratio (FAR).Meanwhile, state Power minister Sobhandeb Chattopadhyay held a high-level meeting in West Midnapore to bring down losses in the power sector. Senior administrative and police officials of West Midnapore and Jhargram districts were present at the meeting. Also Read – Speeding Jaguar crashes into Mercedes car in Kolkata, 2 pedestrians killedSenior officials of the state Power department also attended it.It may be mentioned that Chief Minister had urged the Power department to take steps to bring down the losses. A review meeting will be held a month later to take a stock of the progress.The ways and means to check power thefts and non-payment of bills, the two main causes of the revenue loss were discussed at length. The state Power department has taken up schemes to stop thefts. Outdoor teams have been formed which go out in different areas and those involved in power thefts are arrested. As a result of this, illegal tapping of power from the overhead lines has come down to a great extent. Non-payment of electricity bills in semi-urban and rural areas has become a major concern of the Power department. Rural people are taking new connections but are very reluctant to pay the bill. Seventy senior officials have been deputed who along with district-level officials will visit and urge them to pay the electricity bills. They will be accompanied by cops as well. Though no action will be taken immediately, the department is contemplating steps which include arrest and even disconnection of the line in case of habitual offenders.last_img read more

Kolkata Police STF nabs racketeer seizes fake notes worth Rs 5 lakh

first_imgKolkata: The Special Task Force (STF) of Kolkata Police nabbed a Fake Indian Currency Note (FICN) racketeer identified as Majibur Shaikh, a resident of Baishnabnagar, from Malda on Monday evening. Investigators have recovered FICN worth Rs 5 lakh from him.Sources informed that Shaikh’s name came up to the STF investigators, following the arrest of three FICN racketeers in the month of July. Following the arrest of the trio, investigators had recovered FICN of Rs 500 denomination worth Rs 1 lakh, along with forty semi-finished improvised firearms. Also Read – Rain batters Kolkata, cripples normal lifeFollowing the interrogation process, STF raided an illegal arms factory at Kankinara in Jagaddal. Twenty pieces of semi-finished firearms, one lathe machine, two drilling machines and several parts of improvised firearms were seized from the factory. Six persons working in the illegal workshop were arrested.During the follow up investigation, investigators came up with Shaikh’s name. On Monday, acting on a tip-off, an STF team was waiting for Shaikh at the Esplanade bus terminus. When he got down from a bus, STF personnel surrounded him.After checking his bag, 250 fake notes of Rs 2,000 denomination were found. The investigators are suspecting that Majibur might have connection with international FICN rackets.last_img read more

Man stabs wife kills self

first_imgKolkata: A person committed suicide after stabbing his wife late on Sunday night at Dholahat in South 24 Parganas. On Monday morning local residents came to know about the incident and informed police after admitting the woman to a hospital.According to a local resident, Swapan Debnath, 48, used to reside with his wife Sukkari Debnath at his in-law’s house at Bhimnagar in Dholahat. Debnath family’s neighbours claimed that there use to regular altercations between them often over some family problems.On Monday morning, the neighbours found Sukkari lying in a pool of blood. After Sukkari was sent to hospital, a few local residents started searching for Swapan. A few minutes later they discovered Swapan hanging from the ceiling of a pump room located on a agricultural land near his home. When Sukkarai was taken to hospital, she stated that Swapan had stabbed her multiple times. An unnatural death case has been registered at the Dholahat police station.last_img read more

Identify those who have kept contact with BJP Mamata urges party leaders

first_imgKolkata: Trinamool Congress supremo Mamata Banerjee has urged party leaders on Friday to identify those who had been and are still staying in contact with BJP and at the same time, said those who have joined the saffron party will not be allowed to rejoin Trinamool.She told party leaders not to worry and assured that the party will make a comeback in the 2021 Assembly polls. Banerjee met the leaders of Jhargram and Bankura at Trinamool Bhavan on Friday afternoon. Subrata Bakshi, state Trinamool president and Suvendu Adhikari, state Transport minister, also attended the meeting. Also Read – Rs 13,000 crore investment to provide 2 lakh jobs: Mamata”Intensify vigil and identify those who are keeping contact with BJP. Also find out those who had supported BJP in the recently concluded general election. Those who have joined BJP will not be allowed to rejoin the party,” she asserted. Banerjee said BJP has distorted her statement on the ‘cut money’ debacle. “BJP has distorted my view on cut money. I did not say it the way it is being circulated by BJP,” she maintained. She reiterated that despite her requests, some leaders did not develop contact with the people and the party had to pay a price for their attitude in the Lok Sabha election. Also Read – Lightning kills 8, injures 16 in state”I told you repeatedly to build contact with people. But you did not and the party is paying a price for it,” she said and once again instructed the leaders to intensify their contact with people. She also stated that the leaders should bury their hatchets and work together to make the party regain its position. She urged Arup Chakraborty, Arup Khan and Shampa Daripa of Bankura to increase their contact with people. Rajib Ghosal, Trinamool Youth Congress president of Bankura, has been sidelined and a new president will be elected. She also asked Shyamapada Mukherjee, former minister from Bankura, to keep in touch with Daripa. In Jhargram, she asked Birbaha Soren to get in touch with Uma Soren for the party’s programmes. The Trinamool supremo said in both Jhargram and Bankura, the state government has carried out massive development. Several schemes have been initiated for SC and ST people. “But despite that, we have failed to win the election. We lacked in informing the people about the schemes. The leaders lacked in developing contact with the people as well,” she said. It may be recalled that both in Jhargram and Bankura, Trinamool Congress candidates had lost to their BJP rivals. Trinamool had fielded Subrata Mukherjee in Bankura, who lost by a huge margin. Similarly, Birbaha Soren was defeated by the BJP candidate as well. Banerjee is visibly disturbed over the poll results and held a marathon meeting with the district leaders on Friday, to analyse the poll debacle in Bankura and Jhargram.last_img read more

Apple T2 security chip has Touch ID Security Enclave hardware to prevent

first_imgApple’s special event held in Brooklyn yesterday, saw the unveiling of a host of new hardware and software including the MacBook Air 2018 and the Mac mini. Along with this, Apple also published a complete security overview white paper that minutely lists the details of its T2 security chip incorporated into the  Mac mini and MacBook Air. The chip disconnects the device’s microphone when the laptop is closed. It also prevents tampering of data while introducing a strict level of security for its devices. Let’s look at features of this chip that caught our attention. #1 Disabling the microphone on closing the laptop One of the major features of the T2 chip is disconnecting the device’s microphone when the laptop is closed. The chip first introduced in last year’s iMac Pro, is upgraded to prevent any kind of malware from eavesdropping on a user’s conversation once the laptop’s lid is shut. Apple further notes that the camera is not disabled because, the field of view of the lens is completely obstructed while the lid is closed #2 Security Enclave The Secure Enclave is a coprocessor incorporated within the system on chip (SoC) of the Apple T2 Security Chip. IIt provides dedicated security by protecting the necessary cryptographic keys for FileVault and secure boot. What’s more? It processes fingerprint data from the Touch ID sensor and checks if a match is present. Apple further mentions that its limited function is a virtue: “Security is enhanced by the fact that the hardware is limitedto specific operations.” #3 Storage Encryption The Apple T2 Security Chip has a dedicated AES crypto engine built into the DMA path between the flash storage and main system memory. It makes it really efficient to perform internal volume encryption using FileVault with AES-XTS . The Mac unique ID (UID) and a device group ID (GID) are AES 256-bit keys included in the Secure Enclave during manufacturing. It is designed in such a way that no software or firmware can read the keys directly. The keys can be used only by the AES engine dedicated to the Secure Enclave. The UID is unique to each device and is generated completely within the Secure Enclave rather than in a manufacturing system outside of the device. Hence, the UID key isn’t available for access or storage by Apple or any Apple suppliers. Software that is run on the Secure Enclave takes advantage of the UID to protect Touch ID data, FileVault class keys, and the Keychain. #4 Touch ID The T2 chip processes the data from the Touch ID to authenticate a user. The Touch ID is a mathematical representation of the fingerprint which is encrypted and stored on the device. It is then protected with a key available only to the Secure Enclave which is used to  verify a match with the enrolled information. The data cannot be accessed by macOS or by any apps running on it and is never stored on Apple servers, nor is it backed up to iCloud. Thus ensuring that only authenticated users can access the device. #5 Secure Boot The T2 Security Chip ensures that each step of the startup process contains components that cryptographically signed by Apple to verify integrity. The boot process proceeds only after verifying the integrity of the software at every step. When a Mac computer with the T2 chip is turned on, the chip will execute code from read-only memory known as the Boot ROM. This unchangeable code, referred to as the hardware root of trust, is laid down during chip fabrication and audited for vulnerabilities to ensure all-round security of the process. These robust features of the T2 chip is definitely something to watch out for. You can read the whitepaper to understand more about the chip’s features. Read Next Apple and Amazon take punitive action against Bloomberg’s ‘misinformed’ hacking storyApple now allows U.S. users to download their personal data via its online privacy data portalCould Apple’s latest acquisition yesterday of an AR lens maker signal its big plans for its secret Apple car?last_img read more